EXPERTISE INFORMATION

Hui Lee is a MYIPO-certified Patent Agent and Intellectual Property Valuer with over 17 years of experience in intellectual property strategy, protection, valuation, and commercialization. She is the Co-Founder & Chief Operating Officer of Valuing IP, and serves as Head of Patent at TEE IP.

Areas of Expertise

  • Intellectual Property Registration (Patent, Trademark, Copyright, Industrial Design)
  • Intellectual Property Valuation (Patent, Trademark, Copyright, Industrial Design)
  • Technology & Innovation Valuation
  • IP Financing & Collateral Structuring
  • Commercialization & Licensing Strategy
  • Freedom-to-Operate & Risk Assessment
  • IP Portfolio Strategy & Monetisation
  • IP Valuation for Litigation & Dispute Context
  • IP Valuation for Insolvency & Liquidation Scenarios

IP VALUER ACHIEVEMENT

  • Supported IP valuation projects for national agencies and innovation institutions
  • Conducted valuation for institutional research outputs, technology portfolios, and commercialisation initiatives aligned with public sector innovation frameworks.
  • Advised valuation matters involving international and listed entities including US-market listed company.
  • Structured valuation and monetisation strategy for distressed and liquidated brand assets.
  • Supported cross-border IP valuation and commercialisation projects involving regional innovation ecosystems.
  • Co-developed ASEAN’s first web-based IP valuation software (MySTI certified).
  • Contributed to building the region’s largest IP marketplace e-commerce platform, integrating valuation, monetisation, and transaction execution.